Baldur is the most beautiful and charismatic power the Aesir have ever seen - and they continue to say this even after spying Aphrodite, Sune, and all the other goddesses of beauty. Whether they really mean it or just want to stick together is anyone's guess.
Baldur is the child of Frigga and Odin, and they dote on their charming son. His dreams are prophetic, at least to some degree, and the Aesir pay close attention to what he tells them. Fact is, Baldur is loved by just about everyone he meets, except for powers of hatred and plague. Even gods who ain't normally friendly with humankind find a good word for the deity.
Baldur's hall in Ysgard is called Briedablik, meaning "broad splendour," and he lives there with his wife, Nanna. One of the radiant jewels of the realm, Briedablik's a place of warm, soft light and the scintillating company of beautiful people. Any sod who can't count beauty as one of his assets best not even try to get in; only those who look good are allowed inside. Sadly, what's in a body's heart doesn't matter, only the shallow exterior.
Baldur has no proxies. That's because he has no ulterior motives (at least none that anyone knows of), and he's seemingly content to bask in the appreciation of his worshippers, his petitioners, and his fellow powers.